It’s Not All About You…

by | Aug 1, 2013 | Marketing, Training

Communication: the key to a successful relationship.  Think about this for a second.  What kinds of things keep you interested in carrying on a conversation? Is it the person?  Is it the dialogue?  What stops you from pursuing the conversation might be a bigger question?  We often disengage with people when it’s “all about us.”

This remains true in a business/client relationship.  Gear your website, conversations, emails, etc. towards your audience.  Keep them interested.  Say “you,” instead of “we” or ‘I”, when speaking to them.  Learn about them.  Acquire what their needs and wants are.  This will keep them coming back for more.  Stay tuned for more…

Melissa Sawyer, Marketing Manager